We are looking for a highly talented and experienced resource to join our SEM Team.
PPC Lead

Full Time
Pune
Posted 3 years ago
Essential Duties and Responsibilities
Responsibilities
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Demonstrate strategic insight to develop long term execution plans from client’s stated business objectives, implement those plans, and achieve key metrics (KPIs) as defined by the client
- Analytical ability to extract insight/actions from data and relate the “story” back to client’s business goals
- Facilitate and manage forecasting, budgeting and pacing, campaign creation and optimization
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Understanding of business concepts and client objectives to identify campaign expansion opportunities & responsible for deliveries on time
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Organizational and leadership capabilities to assign resources, track progress, assist in execution and consistently plan programs through supervision of specialists
- Effectively presenting strategic and tactical plans to clients, staff and internal teams
- Provide regular insight and training to challenge and develop specialists
- The person will be responsible to bring the clients spend ROI and defined quality matrixes
Educational Qualifications/Work Experience Requirements
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The candidate should possess 5 to 8 years of experience in SEM domain
- The candidate should have completed Graduation from a renowned institution
- Have strong program management and organizational skills being able to manage multiple projects at once
- Knowledge on data manipulations and strong analytical skills
- A good level of Mathematical abilities
- Ability to think strategically and develop innovative marketing strategies
- Abilities to present information effectively to the range of audiences
- Strong command on English & presentation skills
- Be a team player and committed to train and grow his team
Candidate Requirements
- Should have team handling experience
- A hands-on experienced in planning, strategizing and managing large client engagements with high budgets
- Platform experienced in Google / Facebook / LinkedIn / Instagram and affiliate networks
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In-depth understanding of Pay-Per-Click (PPC) campaign management and optimization practices, as well as an understanding of social, video, search retargeting, and other online advertising opportunities
- Strong experience and hands on with quality lead generation, geo targeting and persona making
- Must have worked in the Agency or Education Institution or Education portal SEM Teams
Job Features
Job Category | New Requirement |