PPC Lead

Full Time
Pune
Posted 2 months ago

Essential Duties and Responsibilities

We are looking for a highly talented and experienced resource to join our SEM Team.

Responsibilities

  • Demonstrate strategic insight to develop long term execution plans from client’s stated business objectives, implement those plans, and achieve key metrics (KPIs) as defined by the client
  • Analytical ability to extract insight/actions from data and relate the “story” back to client’s business goals
  • Facilitate and manage forecasting, budgeting and pacing, campaign creation and optimization
  • Understanding of business concepts and client objectives to identify campaign expansion opportunities & responsible for deliveries on time
  • Organizational and leadership capabilities to assign resources, track progress, assist in execution and consistently plan programs through supervision of specialists
  • Effectively presenting strategic and tactical plans to clients, staff and internal teams
  • Provide regular insight and training to challenge and develop specialists
  • The person will be responsible to bring the clients spend ROI and defined quality matrixes

Educational Qualifications/Work Experience Requirements

  • The candidate should possess 5 to 8 years of experience in SEM domain
  • The candidate should have completed Graduation from a renowned institution
  • Have strong program management and organizational skills being able to manage multiple projects at once
  • Knowledge on data manipulations and strong analytical skills
  • A good level of Mathematical abilities
  • Ability to think strategically and develop innovative marketing strategies
  • Abilities to present information effectively to the range of audiences
  • Strong command on English & presentation skills
  • Be a team player and committed to train and grow his team

Candidate Requirements

  • Should have team handling experience
  • A hands-on experienced in planning, strategizing and managing large client engagements with high budgets
  • Platform experienced in Google / Facebook / LinkedIn / Instagram and affiliate networks
  • In-depth understanding of Pay-Per-Click (PPC) campaign management and optimization practices, as well as an understanding of social, video, search retargeting, and other online advertising opportunities
  • Strong experience and hands on with quality lead generation, geo targeting and persona making
  • Must have worked in the Agency or Education Institution or Education portal SEM Teams

Job Features

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